Build
Strong candidate. Confirm the remaining unknowns and build the smallest complete product that solves the stated problem.
Free product validation tool
Should you build this digital product?
Score the idea from 0–2 on ten practical criteria before spending production time. A rights failure blocks publishing regardless of the total score.
Validate
Promising but not proven. Use a sample, direct buyer conversations, search evidence or a small free resource before investing heavily.
Reshape or reject
The idea has too many weak assumptions. Improve the buyer, problem, rights, format or economics instead of forcing production.
Safety gate
If Sale rights = 0, do not publish regardless of the total score. Verify ownership, licenses, third-party material and redistribution rights first.
This scorecard is an educational planning tool. It does not guarantee demand, sales or income and is not legal, tax, accounting or investment advice.
Free pricing calculator
Open break-even calculator →See what one digital-product sale is actually worth.
Price, discount, fees, refunds, unit cost, break-even orders and monthly net — all editable in-browser.